John Wants... the "Smash" Alarm Clock!

Today, John wants the "Smash" a concept alarm clock in which you can smash in the morning when it gets too annoying without having to buy a new one. Every morning when I wake up to that beep... beep... beep, I just want to hit, well rather smash in this case! Here is the solution.
The Smash is a design from Matthias Lange with simplicity and durability in mind. Even so, please don't abuse!